Nouráge was founded by friends Dorothy Payne and Linda Martin.


Years ago, Dorothy and her daughter Tina were traveling in Switzerland where they discovered the half-century-old beauty benefits of keratin and its hair stimulating properties. They returned to the United States with the inspiration to share their findings the best way they could - by taking the same ingredients found in Europe, repackaging, and repurposing them to meet U.S. standards and regulations while appealing to the needs of women worldwide. Dorothy shared her experience with her best friend Linda, who shared in her enthusiasm to bring this product to the world.


Nouráge has since grown from a vacation-inspired idea to a global business venture and an exclusive luxury brand.  One thing that has never changed is the belief in a natural, premium product with the best ingredients available to replenish hair and invigorate confidence.


In August of 2014, Nouráge launched a new and improved formula with additional benefits for nail, skin and hair health.  The new Nouráge features Cynatine™ keratin, and a blend of vitamins, minerals and antioxidants proven to boost hair strength and shine, improve skin moisture and elasticity, and reduce nail breakage.


At Nouráge, our goal is to help people look and feel their best, naturally.  Try Nouráge for yourself and see the difference!