Nouráge was founded by best friends Dorothy Payne and Linda Martin.
Several years ago, Dorothy and Linda were traveling the Swiss Alps region where they discovered the half-century-old beauty benefits of keratin and other hair stimulating properties. They returned to Southern California inspired to share their findings the best way they knew how: To take the same ingredients found in Europe and repackage and repurpose them to meet U.S. standards and regulations while appealing to the needs and sensibilities of women all over the globe.
Nouráge has since grown from a vacation-inspired idea to a DIY business venture to an exclusive luxury brand. Always at the root of Dorothy and Linda’s vision, is the belief in a natural premium product that replenishes hair and invigorates confidence.